Adolf Loos
Adolf Loos Adolf Loos (December 10, 1870–August 23, 1933) was a European architect who became more famous for his ideas and writings than for his buildings. He believed that reason should determine the way we build, and he opposed the decorative Art Nouveau movement, or, as it was known in Europe, Jugendstil. His notions about design influenced 20th-century modern architecture and its variations. Famous Quotes: 'Ornament and Crime' Adolf Loos is best-known for his 1908 essay "Ornament and Verbrechen," translated as "Ornament & Crime." This and other essays by Loos describe the suppression of decoration as necessary for modern culture to exist and evolve beyond past cultures. Ornamentation, even "body art" like tattoos, is best left for primitive people, like the natives of Papua. "The modern man who tattoos himself is either a criminal or a degenerate," Loos wrote. "There are prisons in which eighty per cent of the inmate